Category Archives: Social Media

7 Tips for Running Successful Campaigns on Social Media

What is a successful social media campaign? One which increases brand recognition? One which spreads awareness of a product or service to a wider audience? Or simply one which boosts sales?
In reality, a successful social media campaign can be one […]

Cross-Posting vs Cross-Promoting Your Business on Social Media Channels

Presenting a consistent brand across all social platforms should be the aim of any modern day organisation. With consistency comes familiarity, allowing your audience to grow to love your brand, or at the very least feel familiar and comfortable with […]

How to Create Mouthwatering Social Media Posts for Restaurants

Posting pictures of your wares on social media is a powerful marketing tool for restaurants and cafes. Potential customers will scroll through your feed and make a decision whether they want to visit your establishment or not based on what […]

A Beginner’s Guide to Being a Social Media Savvy Small Business

Social media isn’t for everyone. While there are many who enjoy posting on Twitter, Instagram and Facebook, there are many others who use these platforms seldom, if at all. The brightness of the social media limelight attracts a certain type […]

How Restaurants Are Using Social Media Effectively

When it comes to embracing the potential of social media marketing, no other industry has quite captured it like the restaurant industry. Businesses of all sectors can learn a lot from looking at how restaurants are using social media effectively.
Cafes […]

The 4 Golden Rules for Social Media Success

When it comes to your business, you can invest as much time and energy into your social media accounts as you like. But, the more you put in, the more you get out.
At the very least your business Facebook page […]

3 Most Rewarding Social Media Tactics for Bars and Cafes

There are endless ways that bars and cafes can use social media to increase awareness and attract new customers. But even if you don’t have lots of time or huge marketing budget to spend on your online marketing, you can […]

How Social Media Is Changing the Face of the Food Business

Unless you’re Amish, social media has, by now, permeated your life in a wealth of ways. Even if you don’t have a social profile to your name, your loved ones will, and the organisations that you deal with day-to-day most […]

Top 5 Social Media Sites for Bars, Cafés and Restaurants

Everyone eats. As far as truth bombs go that’s not exactly nuclear, but it does provide the impetus for many to get into the hospitality game. Unfortunately, this very thought train is one that’s boarded by quite a few people, […]

5 Simple Tips and Tricks from Top Restaurants on Social Media

If you want to improve your cross-court backhand, there’s no finer specimen to study than Roger Federer. If you’re hoping to strike it big in the investment game, you could do far worse than read some of Warren Buffet’s stuff. […]