Category Archives: Small Business

The 10 Commandments of Small Restaurant Marketing

More often than not, the marketing your small independent restaurant is the job of you, the small independent restaurant owner. You don’t have access to the limitless funds of a multi-national chain to hire the sharpest advertising experts. You need […]

How to Grow A Small Business from a Website

Your website is one of your most important business tools. Where a website used to simply be an online business card with your contact details, it is now so much more. It is a way of attracting new business, engaging […]

SEO Services For Small Business: Why You Need One

Chances are that if you’re a small business owner, you’re fielding phone calls from people trying to sign you up to their SEO service on a regular basis. It can be overwhelming and it may seem like they’re speaking a […]

5 Proven Ways to Empower Your Business Through Instagram

Business empowerment is a far broader challenge than it once was. The amount of marketing channels that any business is now expected to capitalise on, be it a multi-national corporation or a small corner store, has grown dramatically over the […]

How to Increase Engagement on Instagram for Business

The best way to use the world’s most minimalist social platform remains a mystery to many businesses. With such limited functionality your options might seem to be fairly restricted, but in truth, there are a multitude of ways that you can […]

A Beginner’s Guide to Being a Social Media Savvy Small Business

Social media isn’t for everyone. While there are many who enjoy posting on Twitter, Instagram and Facebook, there are many others who use these platforms seldom, if at all. The brightness of the social media limelight attracts a certain type […]

What Is a Social Media Strategy and How It Can Help Your Business

If you are a business owner or manager, you probably know what a marketing strategy is and why it is important for your business to have a solid marketing plan to support its growth.
A social media strategy should be part […]

Pinterest 101: How Does Pinterest Work for Business

WPinterest is a social media platform where users can create virtual pin up boards or inspiration boards. People use Pinterest to gather and share ideas, often informing future purchases. “Pins” can be gathered from all across the web, and users […]

How to Start a Business Page On LinkedIn

LinkedIn is one of the best ways to promote your business to an audience of engaged professionals, regardless of your industry and the size of your company. And there’s no better way than through starting a business page, formally known […]

How to Use LinkedIn to Market Your Business

LinkedIn – it’s where businesses and professionals go online to schmooze and rub shoulders. It’s where people show off their credentials and jostle for position of Top Dog in their industry. And it’s a crucial element of your social media […]