Category Archives: Instagram

How to Improve Your Instagram Engagement in 10 Easy Steps

Instagram is one of the staple social media platforms. Businesses of all kinds are on Instagram. It’s one of the easiest ways to find and foster community, brand awareness, and brand affinity.
Engagement on Instagram comes in the form of likes, […]

How Does Instagram Decide What’s Important on Your Feed?

If you’re one of the 500+ million people who enjoy the minimalist sights and sounds of the Instagram platform, you’ll have noticed that there was a change to the platform back in May of 2016. And for a platform that […]

Instagram Stories and Your Food

Social media and social media marketing are an ever-evolving beast. Keeping abreast of social media involves keeping up to date with the newest features of each platform and learning to use them to your benefit.
The latest Instagram update includes a […]

How to Promote your Restaurant on Instagram Using Hashtags

When promoting a restaurant on Instagram, hashtags amplify the effect of your efforts. They increase the reach of your content and they brand and position your business. They allow you to start, encourage, or join in conversations, and allow you […]

8 Hot Tips for Food Photography in the Instagram Era

We all know that it’s seemingly a violation of Instagram policy to not have at least 50 percent of your gallery showing sunsets and food. But while sunsets essentially take photos of themselves (the sun is undoubtedly the most photogenic […]

How To Go Viral On Instagram: The Basics And The Secrets

Ah, Instagram. There’s no doubt – the minimalist social network is where it’s at. Anyone who’s anyone has an Instagram account, and no other social platform is quite as good at turning a Nigel-no-name into an overnight celebrity.
You want a […]

5 Proven Ways to Empower Your Business Through Instagram

Business empowerment is a far broader challenge than it once was. The amount of marketing channels that any business is now expected to capitalise on, be it a multi-national corporation or a small corner store, has grown dramatically over the […]

How to Increase Engagement When Using Instagram for Business

The best way to use the world’s most minimalist social platform remains a mystery to many businesses. With such limited functionality your options might seem to be fairly restricted, but in truth, there are a multitude of ways that you can […]

5 Effective Instagram Marketing Strategies for Bars

Forrest Gump might say that Instagram and bars “go together like peas and carrots.” The drinks are flowing, the smiles are abundant, and everyone is dressed up to the nines in their finest weekend wear. As a bar owner, you […]

6 Small Business Tips for Using Instagram to Its Full Potential

As a small business owner, you’ll generally be your own marketing department. But while you may not have a master’s degree in the field, social media has happily made marketing your business cheaper, easier and more effective than it’s ever […]