Text is boring. I can tell that the negligible effort required for you to scan these little words is grating away at your very soul.
And I agree. If a picture tells a thousand words, that does seem the more efficient […]
Not using analytics for your content marketing is like sending a message in a bottle out to sea – once you’ve put that piece out into the world you don’t know where it’s going, who’s seeing it, or what impact […]
“All the world’s a stage, and all the men and women merely players.”
Well, if there’s a classier way to start off an article than quoting freakin’ Shakespeare, this young punk hasn’t heard of it.
The Bard seems to have been, yet […]
Content marketing, done right, can establish brand awareness, improve SEO, and develop a trusting relationship with current and prospective clients. Content can mean different things for different companies in different fields of business, but when it comes to producing content […]
Why do you? What the heck is content marketing anyway? And what is with all these rhetoricals?
All terrific questions.
For the uninitiated, content marketing is a type of advertising that gives to your customers without noticeably asking to receive. You know […]
It’s almost like social media was made for cafes. Other businesses have to find a way to slot in with the platforms to convince the users that they should be there, whereas cafes’ photos of creamy lattes and tasty avocado […]
User-generated content (UGC) is fairly self-explanatory. It’s any content – tweets, photos, videos, vines, blogs, posts, etc. – created by users of an online platform. In this day and age of life being lived online and social media ruling the […]
The restaurant game is a fierce one with a lot of competition. If your food and your service are great you’ll have customers coming back for more, but how do you get new people in in the first place?
By marketing. […]
Even if you’re just beginning to dip your toe into the world of content marketing, you will have already discovered the importance of understanding and acting on analytics metrics. Unfortunately to newcomers to the content marketing game, this can be […]