Author Archives: Alex Sizer

About: Alex Sizer

Alex Sizer is a red wine lover, content writer and social media marketing specialist. When she's not writing her own travel blog, she's writing for The Social Savior's content team.

Outside the Box Marketing Ideas for Coffee Shops

Standing out in a world full of constant marketing can be difficult. Especially when you’re a coffee shop in a world full of cafes, coffee carts, and Starbucks who are all competing for the same customers.
Marketing your coffee shop in […]

The Old and The New: Approaches to Restaurant Promotion

There is a multitude of approaches to restaurant promotion, some as old as time, some new and novel. The way in which you promote your restaurant should reflect what you’re trying to achieve through the promotion. This can range from […]

5 Top Content Marketing Ideas For Restaurants

The restaurant game is a fierce one with a lot of competition. If your food and your service are great you’ll have customers coming back for more, but how do you get new people in in the first place?
By marketing. […]

How to Promote Your Instagram Account

So you’ve joined the world of filters and hashtags and started an Instagram account? Good on you! It’s a fun, simple, visually appealing, entertaining, and interesting way to develop and engage with a whole new online community. Instagram is a […]

A Beginner’s Guide to Social Media for Coffee Shops

Social media is like the online version of the local coffee shop – it’s where people come to hang out, spend time, and catch up on what’s been going on. There’s never been a better or more influential time to […]

Zero-Dollar Marketing Hacks For Your Small Business

Small business marketing can be daunting, especially if you don’t have the budget to hire a dedicated marketing coordinator or to splash your advertising across every billboard in town. Luckily for you, you can experience high rewards from quite little […]

How to Develop A Strong Brand Strategy

First, what do we mean when we say “brand strategy?” Branding represents every tangible element of your business, from your logo, to your interaction with customers, which, all together, creates an image of who you are and how you want […]

How to Get More Likes and Follows on Instagram

Instagram – it’s the fun, free photo-sharing app that allows you to connect with other users from all over the world. For businesses it’s a great way to promote your brand and increase brand awareness. But before you start snapping […]

Restaurant Trends in Social Media that You Need to Follow

For restaurant owners, social media is one of the easiest and most effective ways to get in touch and keep in touch with customers. Every restaurant – from the Michelin starred to the family run takeaway – has at least […]

7 Myths About Social Networking for Business

There’s a lot of misinformation out there about social media for small businesses. These are seven of the worst myths about social networking for business that may be leading you down the garden path with your business social media.

Business Social […]