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Author Archives: Alex Sizer

About: Alex Sizer

Alex Sizer is a red wine lover, content writer and social media marketing specialist. When she's not writing her own travel blog, she's writing for The Social Savior's content team.

How to Develop A Strong Brand Strategy

First, what do we mean when we say “brand strategy?” Branding represents every tangible element of your business, from your logo, to your interaction with customers, which, all together, creates an image of who you are and how you want […]

How to Get More Likes and Follows on Instagram

Instagram – it’s the fun, free photo-sharing app that allows you to connect with other users from all over the world. For businesses it’s a great way to promote your brand and increase brand awareness. But before you start snapping […]

Restaurant Trends in Social Media that You Need to Follow

For restaurant owners, social media is one of the easiest and most effective ways to get in touch and keep in touch with customers. Every restaurant – from the Michelin starred to the family run takeaway – has at least […]

7 Myths About Social Networking for Business

There’s a lot of misinformation out there about social media for small businesses. These are seven of the worst myths about social networking for business that may be leading you down the garden path with your business social media.
1. Social […]

Facebook Live for Bars, Cafes, and Restaurants

Facebook Live is yet another new function on the king-pin of social media, and it’s yet another way for bars, cafes, and restaurants to reach an audience – old or new.
Put simply, the Live feature allows you to stream video […]

How to Improve Your Instagram Engagement in 10 Easy Steps

Instagram is one of the staple social media platforms. Businesses of all kinds are on Instagram. It’s one of the easiest ways to find and foster community, brand awareness, and brand affinity.
Engagement on Instagram comes in the form of likes, […]

10 Social Media Resolutions for the Year

Ahhhh, the New Year. There’s no time like the first quarter for reflecting on the year that’s been and the year that lays ahead, the things you’ve achieved and the things you want to achieve. New Year’s resolutions are a […]

How to Improve Twitter Engagement in 20 Easy Steps

Twitter is the ultimate in online conversation. It’s business to consumer, consumer to consumer, and business to business relations all rolled into one. Engagement on Twitter fosters relationships and allows your company to engage with other industry members as well […]

How to Improve Your Facebook Engagement in 10 Easy Steps

Posting content to Facebook is just the first step in the social media marketing game. The real power is in the engagement. When people interact with your social media page they’re connecting with you and your brand, and you’re building […]

How Facebook Decides What’s Trending

You may have recently noticed a new feature on your Facebook side bar; a little panel called “Trending.”
So, what is this new feature and how does Facebook decide what’s trending?
What is the new feature called Trending and how do I use […]