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Author Archives: Alex Sizer

About: Alex Sizer

Alex Sizer is a red wine lover, content writer and social media marketing specialist. When she's not writing her own travel blog, she's writing for The Social Savior's content team.

How to Craft the Perfect Social Media Posts

What makes a great social media post? Is it one that attracts thousands of likes? Is it one that goes viral? Is it one that generates a stack of new followers for you?
Yes and no.
Of course, a post which attracts […]

6 Success Stories of User Generated Content At Its Best

User-generated content (UGC) is fairly self-explanatory. It’s any content – tweets, photos, videos, vines, blogs, posts, etc. – created by users of an online platform. In this day and age of life being lived online and social media ruling the […]

6 Best Practices to Drive Social Media Engagement

Social media presence is key for your company’s brand awareness and online marketing. But it’s about more than just getting people follow you on these platforms. The real impact from your social media efforts comes from comments, shares, retweets, likes, […]

The Best and Worst Restaurant Social Media Campaigns We Can Learn From

When it comes to social media marketing campaigns run by restaurants, there are some absolute stunners we can learn from. There are also some absolute stinkers. Here’s what you can learn from the A-league to get your restaurant hitting some […]

Amazing Restaurant Marketing Strategies We Can All Learn From

Developing and implementing successful marketing strategies for restaurants can be difficult. The one thing we can all agree on is that thinking outside the box and thinking creatively is the most effective way to make a splash, especially if it […]

Outside the Box Marketing Ideas for Coffee Shops

Standing out in a world full of constant marketing can be difficult. Especially when you’re a coffee shop in a world full of cafes, coffee carts, and Starbucks who are all competing for the same customers.
Marketing your coffee shop in […]

The Old and The New: Approaches to Restaurant Promotion

There is a multitude of approaches to restaurant promotion, some as old as time, some new and novel. The way in which you promote your restaurant should reflect what you’re trying to achieve through the promotion. This can range from […]

5 Top Content Marketing Ideas For Restaurants

The restaurant game is a fierce one with a lot of competition. If your food and your service are great you’ll have customers coming back for more, but how do you get new people in in the first place?
By marketing. […]

How to Promote Your Instagram Account

So you’ve joined the world of filters and hashtags and started an Instagram account? Good on you! It’s a fun, simple, visually appealing, entertaining, and interesting way to develop and engage with a whole new online community. Instagram is a […]

A Beginner’s Guide to Social Media for Coffee Shops

Social media is like the online version of the local coffee shop – it’s where people come to hang out, spend time, and catch up on what’s been going on. There’s never been a better or more influential time to […]